Monday, November 26, 2007

You Say 'Industry Leading;' We Say 'Stodgy'

Washington Post reporter Paul Farhi has a great piece in the current edition of American Journalism Review about newspaper woes on the Internet entitled "Online Salvation?"

It's a terrific, enlightening, thought-provoking article and must-read material for all Masters of Printing Mechanisms. An excerpt that should seem very familiar to regular visitors to Mark's World:

"The news may be the primary product, but the way the news is served online needs to be updated, too, says Mark Potts, a Web-news entrepreneur and consultant. He says newspaper-run sites are falling behind the rest of the industry in their use of technology. 'For the most part, once you get past the bigger papers, newspapers are not up to date' online, he says. 'They've got some video, a podcast, some blogs, yes, but mostly ... they're just pasting the newspaper up on the screen. That was barely OK five years ago.' Potts ticks off the tools that news sites usually lack: social networking applications, database-search functions, mapping, simplified mobile-device delivery technology, services that let readers interact with one another, etc. His one-word description for the state of newspapers online: 'Stodgy.'"

Read all about it here:

Online Salvation?

More later,


Mark

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